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Your content title, the meta description and many more words you use in your content will define your page’s placement in the internet. We use search engines to look for information in the internet and these search engines cannot understand the words as an ordinary human does. These “words” search engines can understand are called “Keywords”. Content with proper keywords will be ranked higher on result pages making it’s much more accessible for users. How do we know we are using the right keywords in our content? I will explain few methods you can do in order to have the most accurate keywords as possible. Create a spreadsheet Create a spreadsheet with the prominent words you plan to use in your content. Every word has a search volume which indicates the number of times it gets searched throughout the month. Words with high values mean they are always being picked by search engines. Wouldn’t it make those words the perfect choice to use? Absolutely! But unfortunately, those words tend ...

     Let’s assume you have the skills, the passion and exquisite intuition for marketing. You are wondering about taking your goals to the next level by approaching the digital platforms. Unfortunately, you have limited knowledge regarding the topic and all the google searches didn’t provide you with a reliable choice. I will approach the most vital steps in starting a digital marketing agency in this article. With that being said, The first step is to 1.Have a proper branding plan.       As obvious this sounds, this would allow your brand to either have a breakout year or break out to pieces within days. Consider your brand as a portal to connect with your potential customers. If your portal isn’t trustworthy, the people will hesitate to interact with your brand. Finding the right brand logo, brand name and everything else that helps your brand standout is essential.        2. Do a swot analysis We   play into our strengths and...

Losing weight cannot be achieved overnight. Losing weight is a result of series of methodical efforts. I will talk about the series of efforts and steps I followed in my fitness journey of losing 30kg. There were four main steps that controlled the entire process and I will be approaching each step thoroughly  in this article.  I managed to lose 30kg from 5 months by following these steps and so can you. 1. Mentality Painful days are inevitable during this process. There will be days where you would want to give up because the results aren’t visible yet. There will be times you would want to throw the entire work plan away because you are losing confidence on it. It is important to have faith in your process as much as in yourself. Your thoughts cultivate into your actions. productive behavior stems from productive thought patterns vice versa. The moment you decide to doubt yourself and your progress, the snowball effect will take over your thought process and will bring y...

Anyone can design a flier. Matter of fact I feel like anyone could be a graphic designer as well. Yes not everyone would be able to master it but learning the basics of it would be possible for all of us. Graphic designing is the art of producing visual content to convey a story. This process entails a massive infantry of creative approaches presented through various kind of formats. There is a big chance of you not being able to grasp the fundamentals of graphic designing right off the bat if you are a complete novice in this department. If you have the ability to articulate your thoughts clearly yet the process of translating it to something graphic can be difficult, fret not my friend, you just need to a methodical approach to guide you as you unleash your creativity step by step. Before I get to that, let me remind you guys that Graphic designing itself is a massive umbrella term that covers such a diverse collection of design types such as Advertising design Environmental design P...

Smart phone industry has become competitive than ever. There are so many devices to choose from and sometimes it can be a bit overwhelming. How do we know which device match us the best? How do we know if we are getting value for money when we spend our hard earned money? I will try to answer that question by giving a step by step approach. 1.Understanding the common segmentations of the smartphone Industry Each available phone in the smart phone market has a specific audience it’s being targeted for. Understanding the market that matches our need will can save us lots of trouble such as buying the wrong phone from the wrong market. The phone market can be segmented to three sections. Flagship phones These phones can be considered as the best smart phones available on the respective year. They are consisted of the best chipsets, best optimization, best and best of everything. The catch is there’s a price you should pay and it’s with monetary format. If you can afford over a thousand do...